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Selling Your Home in Los Angeles, CA: How To Price Your Property Correctly

Pricing Jocelyn Tan May 8, 2024

Selling a house is a combination of factors, and none plays a more critical note than the asking price. Set it too high, and buyers lose interest. Set it too low, and you leave money on the table. So, how do you find the sweet spot that attracts qualified buyers and gets you the best possible outcome? Here's a breakdown of the key instruments you need to create a fair listing price, check out the video below to learn more. 

  • Location, Location, Location: It's cliche for a reason. Homes in desirable neighborhoods with good schools, proximity to amenities, and low crime rates naturally command a premium. Research similar properties in your area to understand the going rate.
  • Size Matters, But Not Everything: Square footage is important, but don't get hung up on it solely. A well-maintained 1800 sq. ft. house might trump a neglected 2200 sq. ft. one. Consider the layout, flow, and functionality of the space when evaluating its value.
  • Condition Counts: Curb appeal is crucial. First impressions matter, and a freshly painted exterior and well-maintained landscaping go a long way. Factor in any necessary repairs or upgrades that could impact the perceived value.
  • Recent Sales are Your Scorecard: Look at "comps" - comparable homes that have recently sold in your neighborhood. These are the best indicators of what buyers are willing to pay for similar properties.
  • Market Trends Set the Tempo: Is the market hot or cold? A hot seller's market might allow for some wiggle room on price, while a buyer's market might necessitate a more competitive listing price.
  • Financial Goals are Your Harmony: Ultimately, you want to sell your home for a price that aligns with your financial goals. Consider how much equity you have in the property, how quickly you need to sell, and any moving costs that might factor into your bottom line.

Finding the Perfect Pitch:

Once you've considered all these factors, you can start to determine a price range. At Distinct Concierge, we can work with you to conduct a Comparative Market Analysis (CMA). With our expertise to analyze market data and industry knowledge, we can provide you with valuable insights regarding your local market.

Remember, the listing price is just one note in the symphony of selling your home. Great presentation, strategic marketing, and negotiation skills are also essential for a successful sale. By pricing your home competitively and strategically, you'll attract the right buyers and create a harmonious path to achieving your selling goals.


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